5 Mistakes to Avoid Making When Implementing a Culture of Innovation
5 Mistakes to Avoid Making When Implementing a Culture of Innovation
A culture of innovation can help your business reap the benefits of collective intelligence. This, in turn, can help your business achieve a lot. But it’s not as easy as simply doing it – it takes a lot of work from the whole organizational body.
Did you know that 94% of executives believe that the right corporate culture and people are the most important drivers of innovation? Nurturing your workforce and encouraging collective intelligence will help ensure that innovation thrives. But to do so, you need to know the right ways to do it.
Making mistakes is an unavoidable part of life. But knowing which mistakes to avoid ahead of time will help set you up for greater success. Let’s dive right in and see which mistakes you need to avoid to keep your business on the path to innovation.

Did you know that 94% of executives believe that the right corporate culture and people are the most important drivers of innovation?

Filtering by Committee

For businesses to maintain a trajectory of innovation brilliance, they must maximize the cognitive diversity within their organization. People with diverse skills, knowledge, and experience will create opportunities to engage a wider range of people. This will also help your business get the most potential out of every individual.

When only a few members of an organization make decisions for everyone to follow without question, it’s unlikely to foster a successful culture of innovation. There are many other ways, such as collective intelligence, to generate ideas and make effective decisions. This can inspire a significant change in people and go on to impact the whole organization.

For a company to succeed, it needs to adopt an inclusive innovation program. It must be one that gives every person the chance to contribute according to their strengths. Harnessing collective intelligence can help you engage different personality profiles in the organization. This can help you find new answers and solutions to drive your business forward.

Being Over-Selective

To create a thriving innovation culture, companies must ensure that varied opinions are welcomed. They must also create an environment where all ideas are discussed and respected. Fostering innovative ideas means leaving preconceived ideas and assumptions at the door.

When it comes to innovation and creativity, breadth beats depth when trying to achieve better results. The more views and ideas you consider, the stronger the chances of success will be.

Forming teams with diverse functional backgrounds, varying skills and education will help your organization achieve maximum innovation. It’s important to give ideas a chance, even if they are unconventional or untraditional.

In practice, this could consist of an idea generated through collective intelligence that reaches the department head or innovation team, and then must be either rejected or approved. In some cases, the result will be a clear positive or negative outcome. In cases where the solution is not so simple, it is always best practice to move forward with the idea to see how it works in practice. Often, this can be the only way to truly find out what the impact will be.

Lack of Resources

Most businesses would claim that innovation is very important to them. But when it comes down to it, they lack the necessary financial support or staff to get their innovation projects off the ground. This causes them to inevitably fail. 

Lack of investment in innovation is a challenge many businesses need to overcome. Otherwise, they will fail to see positive results from their innovation projects. It’s also important for businesses to resist the temptation to backpedal to short-term solutions. These ultimately divert and diminish the most valuable long-term results that your business could achieve.

Another resource that many businesses lack is time. Sometimes, the day-to-day work within an organization can be the worst enemy of innovation. Pressures of the work environment can lead to innovation projects falling to the sidelines. It’s important, then, that before the launch of an innovation project, you allocate time to dedicate solely towards it. You must also give it the same level of care and attention that you would to other projects. 

Lack of Commitment

It is the job of leaders within an organization to facilitate changes that are workable. They must carry them out smoothly, safely, and quickly while eliminating barriers to innovation. If they aren’t committed to doing this, innovation will only happen sporadically in isolated division. As a result, they will not produce any real results.

When launching a collective innovation campaign, it’s essential to have someone who is able to manage the expectations of the upper management. They must be able to help solve problems that may hinder the innovation process. This will help motivate teams to contribute towards innovation efforts and raise their level of commitment to the project

Too Many Expectations

One major issue that often leads to failure is having unrealistic expectations of the scope of an innovation project and the immediate results it yields. Some may be tempted to aim high from the start with the goal of creating a disruptive product or new service that becomes a game-changer in the market. But by setting sights so high, it makes it more likely that the project will fall flat. It’s important to look to the long-term and avoid aiming for unrealistic short-term results but instead focus on successfully implementing it within the strategy and culture of the company. This will have a much greater impact and become better distinguished in the long term.

The first goal should be to change the culture within your organization and make small advancements to the innovation process. More incremental levels of innovation can occur when a variety of continuous improvements that are easy to implement with lower risk levels are put into practice. 

With a combination of hard work, a great work culture, equal participation and a little bit of luck, your organization can expect to achieve high levels of innovation. Overall, your expectations must be consistent with the level of money, time, and culture that is invested into your innovation projects.

Global vs Local Approach

In a modern, global organization, innovation should be part of a strong creative global network where collaboration is actively encouraged. This doesn’t mean disregarding our local knowledge and expertise that helps us understand the needs and dynamics of the market, but instead apply this to a larger solution. 

A global network gives us a diverse tapestry of practices, geographies, and ranks to solve an array of problems. Applying this experience to different areas of a company will help to unlock a wide range of untapped potential that previously may have gone unnoticed. 

Building a culture of innovation within an organization requires a lot of commitment, the right resources, and open-mindedness for all ideas. Lots of companies would say that they care about innovation, but they go on to make these five mistakes consistently. To ensure that your business reaches its maximum potential for innovation, it’s important to try to avoid making these mistakes to put your business on the right track.

To implement a culture of innovation in your company, you need the right tools. Try our free trial to see how Nextinit can help.